Six Levers for Solving The Corporate Innovation Problem – Part 2 | Innovation Management
We do not think that the source of the corporate innovation problem is the individual innovator. Rather, we believe that the corporate innovation problem has two root causes:
[expand title=”Read More . . .”]- The complexity problem. Today, companies are dispersed, geographically, by sector, by technology and culturally. R&D labs are positioned all over the globe and wheels are being reinvented over and over again.
– The systems problem. In most companies the complex fabric of leadership, KPIs, culture, innovation capabilities of staff, innovation routines and systems that support innovation work is not knitted in a way that it fosters innovation.[/expand]
Six Levers for Solving The Corporate Innovation Problem – Part 2 | Innovation Management
The corporate innovation problem: The figures In the first part of this article we have outlined number of routes that companies take in order to achieve excellence in the early phase of innovation (“Fuzzy Front-End”, FFE).However, as a number of studies have found, there is a pressing problem on hand. We call it the “corporate innovation problem”. It manifests in three ways: Only 10-20% of innovations succeed in the marketplace. Firstly, despite of all of the investments into the FFE, the success rate of innovation is still low.
